How does printing work? Printing an image or logo if not as complicated as you would think all you need is an industrial printer and T-Shirt printing software. This is an expensive process to run, the software costs £25.99 the cost of electricity is high the cost to keep the printing machine running will cost an average of £5 a print depending on the design. If you are looking for a cheaper T-Shirt printing company I would suggest using SplashLogo as the prices are lower than most custom T-Shirt brands, in my opinion there is more opportunity to get a logo on to the piece of clothing with no trouble at all. They have trained professional working behind the printers to make sure that it doesn't melt on the T-Shirt and ruin your design.